TikTok Archives - Techspansive

Episode 131. TikTok shares its Pulse, Fortnite goes free in the cloud, and T-Mobile brings 5G home

As we await the role of advertising in post-Musk Twitter, we talk about the implications of TikTok matchmaking advertisers and stars and sharing ad revenue with TikTok Pulse. Meanwhile, pandemic breakout Cameo is cutting back. Next, Microsoft and Epic Games are teaming up to bring Fortnite back to iOS and other major platforms via a free tier of Game Pass. We discuss the implications for cloud gaming and the free-to-play model. Finally, we look at how T-Mobile is putting 5G to the test with its new fixed wireless broadband service and whether it can pull off the same level of disruption as it has in mobile.

Join Shawn DuBravac of Avrio Institute and Ross Rubin of Reticle Research as they dig deep into tech news in every episode of Techspansive!

Episode 121. The Facebook face-plant, Amazon’s ascendant advertising, and Wordle for the win

As Meta points us toward the future, investors slapped the company for its ad revenue shortfall and discouraging forecast, particularly in light of strong quarters from Alphabet and Snap, as the company again turns to Instagram to battle a challenger in TikTok. We discuss why the metaverse is so important to Meta as Amazon builds on its own commerce site to become the #3 digital advertising platform. Finally, we offer a few reasons why The New York Times purchase of Wordle might not result in screams of four-letter words.

Join Shawn DuBravac of Avrio Institute and Ross Rubin of Reticle Research as they dig deep into tech news in every episode of Techspansive!

Episode 120. Alexa on the wall and your wrist, Redditor reactions, and Google takes influencers shopping

As the gift-giving season is upon us, Amazon’s device group is going big… and small. We share thoughts on the significance of the Echo Show 15 as well as the Halo wearable. Plus, we took at why the Reddit community has concerns about the company’s filing to go public and how Google’s easy storefront play Qaya allows the company to squeeze into bios on Instagram<, TikTok, and, of course, its own YouTube.

Join Shawn DuBravac of Avrio Institute and Ross Rubin of Reticle Research as they dig deep into tech news in every episode of Techspansive!

Episode 118. Meta and Microsoft meet in the metaverse, Netflix content gets phone-friendlier, and Twitter sings the Blues

Coming on the heels of Meta and Microsoft announcing competing visions for the metaverse, the two Big Tech companies have announced plans to collaborate. We discuss why the collaboration makes sense, at least for now. Plus, we weigh in on how Netflix’s new mobile games and TikTok-like kids programming is better leveraging its evolving IP for mobile, a platform Amazon is also targeting with a new video-sharing feature. Finally, Twitter Blue hits the U.S. at last. We discuss its value and what we see as a major marketing miss by the company in building its subscription business.

Episode 114. Microsoft raises the Surfaces, Twitter tips toward creator compensation, and China’s crypto ban

We take a detailed look at Microsoft’s new Surface offerings, including the Surface Laptop Studio that replaces the Surface Book, and the Surface Duo 2, the beefed-up cameras of which are poised to make the dual-screened phone competitive with flagships. Plus, social media networks TikTok and Facebook are hoping to improve search results by doing a deal with Google. Finally, Shawn weighs in on what China’s crypto ban means for the country and other economies.

Join Shawn DuBravac of Avrio Institute and Ross Rubin of Reticle Research as they dig deep into tech news in every episode of Techspansive!

Episode 105. Big Tech battles in China and the U.S., TikTok could become LinkedIn for millennials, and Qualcomm makes its dream

China’s taking a different approach to reeling in its biggest tech successes than the U.S. Meanwhile, TikTok continues continues to stretch its service into new realms with video resumes. And Qualcomm partners with ASUS to launch a phone for a technology showcase. Is it the start of a successor to Google’s failed Nexus program?

Join Shawn DuBravac of Avrio Institute and Ross Rubin of Reticle Research as they dig deep into tech news in every episode of Techspansive!

Episode 104. Facebook pwns the FTC, Instagram vs. TikTok, and teaming up against Teams

As Facebook’s court win against the FTC dredges up limitaitons of antitrust laws, Instagram chases TikTok, which is chasing YouTube. Meanwhile, in less entertaining applications, Salesforce, now armed with Slack, may be driving an alliance with Amazon and Dropbox to take on rival Microsoft as Windows 11 integrates Teams.

Join Shawn DuBravac of Avrio Institute and Ross Rubin of Reticle Research as they dig deep into tech news in every episode of Techspansive!

Episode 86. Cuban clubs Clubhouse, Salesforce quits its day job, and TikTok winds down the clock

Join Shawn DuBravac of Avrio Institute and Ross Rubin of Reticle Research as they provide insights on the biggest tech stories, including:
—how the race to compete with surging Clubhouse fits in with social media revenue diversification
-how Salesforce has boosted Slack’s promise by declaring the death of 9-to-5
—what the TikTok policy change could mean for U.S. policy toward China tech

Episode 63. When Samsung’s Galaxy Meets Microsoft’s World

In this episode, Shawn and Ross look at Samsung’s latest announcements, including its latest smartphone tour de force, the Galaxy Note 20, its attempt at Android tablet relevance with the Tab S7, and its promising preview of the next Galaxy Fold Z. Meanwhile, as the electronics giant steps up its relationship with Microsoft, we take on why its corporate-focused partner would have interest in TikTok, as well as the challenges that it and other Big Tech rivals face as they navigate the rules of Apple’s app store with streaming game services.